The new 2023 Toyota Crown: There’s nothing quite like this high-riding hybrid for fuel efficiency, AWD and power (2023)

The 2023 Toyota Crown is a full-size sedan with a few twists. It rides a bit higher than a typical sedan, and every Crown has a hybrid powertrain and all-wheel drive. Pricing starts at $39,950.

Just when it seems there are no new ideas under the sun,Toyota unveils the Crown, a raisedhybridsedan with AWD. We’ve seen a few high-riding sedans in years past, but none this big, with all-wheel drive, and a hybrid powertrain.

The Crown name was used on past Toyotas, but who needs a history lesson when there’s a distinctive new car to explore? Perhaps this is the beginning of the end of the SUV craze. Where people realize they don’t need so much interior space and would prefer something with better aerodynamics and is easier on gasoline. Probably not.

Toyota has confirmed that a plug-in hybrid Toyota Crown Prime is on the way.

The new 2023 Toyota Crown: There’s nothing quite like this high-riding hybrid for fuel efficiency, AWD and power (1)

2023 Toyota Crown pricing

The 2023 Toyota Crown starts at $39,950. The Crown Limited starts at $45,550, and the more powerful, range-topping Crown Platinum starts at $52,350. The outgoing Toyota Avalon, which the Crown effectively replaces in the Toyota lineup, starts at $36,825.

  • 2023 Toyota Crown XLS: $39,950
  • 2023 Toyota Crown Limited: $45,550
  • 2023 Toyota Crown Platinum: $52,350

There’s really nothing else like the 2023 Crown full-sizehybrid sedan. The ancientChrysler 300(from around $35K) has space, but not the fuel efficiency. TheNissan NSANY, -0.46% Maxima(starting at approximately $40K) has front-wheel drive exclusively. The hybrid/front-driveLexus ES300h (in the $44K region) can only muster 215 horsepower.

Before buying a new 2023 Toyota Crown, check the Fair Purchase Price to see what others in your area are paying for theirs. It’s way too early to talk about resale values, butToyota is one of the star players in this arena.

(Video) 2023 Toyota Crown Review // The Toyota They Ever Made

Read: New electric car buying incentives kick in Jan. 1, and a lot has changed. Here’s an explainer.

When does the 2023 Toyota Crown come out?

The 2023 Toyota Crown debuted in July of 2022, and is scheduled to go on sale in early 2023.

Driving the 2023 Toyota Crown

The Toyota Crown has a pleasant, well-rounded driving spirit. Outward visibility is good in all directions and, thanks to a higher-riding stance than traditional sedans, the driver is afforded a more commanding view forward. The Crown accelerates eagerly from a stop thanks to the standard hybrid powertrain’s prompt electric torque. At the same time, the electronic continuously variable transmission (eCVT) keeps the engine spinning at its highest power revs when the accelerator is floored, filling the cabin with racing engine noises. If you’re new to hybrids, that sound can take some getting used to. Similarly, when slowing down, the Crown’s brake pedal, like many hybrids, has a somewhat spongy feel. But with a little finesse, the Crown hybrid can be brought to a smooth stop.

The new 2023 Toyota Crown: There’s nothing quite like this high-riding hybrid for fuel efficiency, AWD and power (2)

The Hybrid Max powertrain found in the most expensive Platinum trim has a unique character of its own. For the Max, Toyota TM, -0.21% exchanged the eCVT for a 6-speed automatic transmission and traded the base 2.5-liter engine for a 2.4-liter turbocharged engine. The benefits are a big bump in power and more immediate thrust when the driver presses the accelerator. Toyota claims a 0-60 mph time of 5.7 seconds for the Hybrid Max. That’s nearly 2 seconds quicker than the standard hybrid. Another benefit of the Hybrid Max’s traditional transmission is that, when accelerating, the engine revs rise and fall in a way many drivers will find more pleasing than the persistent droning found with an eCVT.

The standard Toyota Crown exhibits a plush ride quality with well-controlled body movements. Granted our Nashville-adjacent test roads were exceptionally smooth, but the Crown’s on-road refinement should translate just fine to other regions. Despite some play on-center, steering wheel inputs yield prompt reactions from the chassis. The Crown doesn’t corner with overt raciness but driving on winding roadways at moderate speeds it turns in cheerful fashion. The Platinum trim with the Hybrid Max powertrain once again amplifies the Crown driving experience by directing more power to the rear wheels than the standard hybrid, giving the Hybrid Max a livelier handling feel. That eager spirit is further bolstered by the Platinum trim’s adaptive dampers, which alter the ride from comfy-soft to sporting-firm via an expanded range of Hybrid Max-specific driving modes.

Plush interior

The Crown effectively replaces theAvalon, which was approaching Lexus in terms of interior quality. This 2023 Crown edges even closer.

As is the current trend, the new Toyota Crown has dual 12.3-inch screens — one for driver information, the other for a new Toyota infotainment system that responds to voice commands and can be summoned by saying: “Hey, Toyota.” Wi-Fi and wireless charging are also available.

(Video) 2023 Toyota Crown Hybrid Max AWD Reviewed

The elevated height of the 2023 Crown compared with a typical full-size sedan means the occupants’ hip point is higher, so climbing in and out is a bit easier and more dignified. The sloping roofline imparts something of a coupe-like profile, but impacts rear headroom a bit.

Be sure to read:‘Auto makers are building more expensive vehicles’: Why you should not buy a new car in 2023

Unique design

The new Crown full-size sedan is almost 4 inches taller than the familiar Toyota Camry midsize sedan. As far as the nose and tail are concerned, if this is the new direction for Toyota vehicles, we say bring it on.

The standard alloy wheel size for the 2023 Crown is 19 inches. The Limited is available with 21-inch rims, which suit the overall design arguably better. The Platinum has 21s standard.

The Platinum is available in 2-tone color schemes, with the hood, roof, and trunk all in black, paired to either Oxygen White, Heavy Metal (a kind of dark silver), Supersonic Red, or Bronze Age.

Also see: The 8 best hybrids you can get for under $40,000

Favorite features

12.3-inch infotainment touchscreen
This focal point of a new user-friendly infotainment system is standard across the 2023 Crown lineup.

(Video) The 2023 Toyota Prius Is New and Shockingly Gorgeous

12.3-inch digital driver’s display
A complement to the infotainment screen, this standard feature can be configured to show various types of information, including navigation directions. It also has a special hybrid mode to help drivers achieve optimum fuel efficiency.

Heated front seats
These are standard across the Crown lineup and come with power adjustment as well. The Limited and Platinum trims add ventilation and leather seating surfaces.

Fixed panoramic roof
Adding some airiness to the cabin, this panoramic roof becomes standard at the Limited trim level.

JBL audio
Coming in at the Limited trim, this 11-speaker system is supplied by a company with a rich reputation in the sound reproduction world.

Advanced Park
A standard feature in the Limited model, this is a self-parking function for parallel or perpendicular spaces.

Read: It’s sexy, it’s fast. It’s…the new Toyota Prius?

Engine and transmission

The first two trims of the 2023 Crown — XLE and Limited — employ a 2.5-liter 4-cylinder gasoline engine and two electric motors. The electric motors take their energy from a nickel-metal hydride battery pack. One of them powers the rear wheels. Every new Toyota Crown has this electronic form of AWD as standard.

We expect this new 2023 Toyota Crown to produce around 240 horsepower. Toyota estimates that it will average about 38 mpg.

The second gasoline/electric drivetrain in the 2023 Crown — exclusive to the top Platinum trim — is the Hybrid Max, which puts more of an emphasis on muscle than fuel economy. The engine here is a turbocharged 2.4-liter 4-cylinder unit. Along with its electric motors, output is 340 horsepower.

(Video) 2023 Toyota Crown | Review & Road Test

Plus: 5 things you really should not buy in 2023

Toyota never quotes torque figures for its hybrids but says maximum thrust is achieved between 2,000 and 3,000 rpm. Average fuel economy of the Crown Platinum is expected to be more like 28 mpg.

Toyota has confirmed that a plug-in hybrid variant of the Crown is coming to the U.S. market. We know very little about it so far, but we think its powertrain will be similar to the Toyota RAV4 Prime; a 2.5-liter 4-cylinder engine mated to two electric motors.

Toyota Crown XLE and Limited
2.5-liter 4-cylinder engine
Two electric motors
All-wheel drive
236 total system horsepower
EPA combined fuel economy: 41 mpg (42 city, 41 highway)

Toyota Crown Platinum
2.4-liter turbocharged 4-cylinder engine
Two electric motors
All-wheel drive
340 combined horsepower
EPA combined fuel economy: 30 mpg (29 city, 32 highway)

3-year/36,000-mile Warranty

The 2023 Toyota Crown is covered by Toyota’s 3-year/36,000-mile basic warranty, which covers just about everything beyond normal wear and maintenance items. The powertrain is protected for 5 years with no mileage limit. Hybrid components are covered for 8 years or 100,000 miles, and the battery is covered for 10 years or 150,000 miles. In addition, all factory-scheduled maintenance is covered for two years or 25,000 miles.

KBB’s car review methodology.

This story originally ran


Is the 2023 Toyota Crown a plug-in hybrid? ›

Sadly, the 2023 Toyota Crown is not currently offered as a plug-in hybrid yet. However, Toyota has confirmed that a plug-in model is on the way. For now, the Toyota Crown that will be showing up to dealer showroom floors soon will come with a choice between two different hybrid powertrains.

How much will the Toyota Crown 2023 cost? ›

The 2023 Toyota Crown starts at $39,950. The Crown Limited starts at $45,550, and the more powerful, range-topping Crown Platinum starts at $52,350. The outgoing Toyota Avalon, which the Crown effectively replaces in the Toyota lineup, starts at $36,825.

How does the Toyota Crown hybrid work? ›

The system works similarly to cars like the Mini Countryman hybrid, in which the piston engine up front powers the front wheels through a six-speed automatic transmission (CVT for non-Max models), with a small electric motor to help out. An additional electric motor at the back axle powers the rear wheels by itself.

Is the 2023 Toyota Crown electric? ›

Turbocharged and electrified.

This advanced system pairs Toyota Crown's 2.4L turbocharged engine with electric motors—generating an exceptional 340 combined net horsepower with 400 lb. -ft. of torque.

Do plug-in hybrid cars last longer? ›

Hybrids do last a long time

They tend to have longer warranties than other cars. For example, the Toyota Prius comes with an eight-year or 100,000-mile warranty (sometimes more in certain states). The fact that hybrids boast a long warranty means they're meant to last longer than your average car—and they do.

What is the difference between Toyota hybrid and plug-in hybrid? ›

In a plug-in hybrid, the electric battery is the primary power source for the car. When the battery runs down, the internal combustion engine takes over. In a full hybrid, the battery only provides enough power for driving the car at slower speeds — in residential areas and cities, for example.

Is Toyota Crown fuel efficient? ›

Fuel Economy and Real-World MPG

The EPA estimates that the Crown with the base hybrid powertrain will be capable of returning up to 42 mpg city and 41 mpg highway. The Platinum model's more powerful Hybrid Max powertrain is claimed to deliver around 29 mpg city and 32 mpg highway.

Can I buy Toyota Crown in USA? ›

Yes, for the first time since 1972, a new Toyota Crown will be sold stateside. This premium blend of sedan and SUV attributes lets you drive in a commanding position without sacrificing agility and rides on a powerful hybrid drivetrain to provide exceptional MPGs and horsepower.

Can you get a Toyota Crown in the US? ›

Toyota Crown comes well-equipped at a Manufacturers Suggested Retail Price (MSRP) starting at $39,950 for the XLE grade, $45,550 for the Limited grade and $52,350 for the Platinum grade. Toyota Crown is expected to arrive at Toyota dealerships in early 2023.

Can a Toyota hybrid run on electric only? ›

Although our Hybrids are designed to operate in electric–only modes, they have not been designed to run without petrol. Doing so could cause severe damage to the Hybrid system. However, the Toyota Prius Plug-In Hybrid can drive up to 50km in EV only mode as it has a dedicated EV battery.

At what speed does the hybrid stop working? ›

In general, a Prius switches from battery to gas when the car reaches speeds of 15 miles per hour or more. For all your hybrid vehicle repair needs, contact the hybrid specialists at Luscious Garage in San Francisco, California by giving them a call at 415-213-2336 today!

Can a hybrid run without electricity? ›

No. Plug-in hybrids can be charged to run on mostly electric power usually for the first 25 to 50 miles before they revert to regular hybrid operation, but they will still operate even if they are never plugged in.

Is Toyota Crown a reliable car? ›

The Crown was a well-built, reliable car in its day, but you're buying an old car so you should expect to have problems due to age and presumably high kilometres. The best thing to do is to contact a Toyota club and ask them for advice. They are the experts and should be able to help you.

Why is Toyota not interested in electric cars? ›

The CEO said a lack of sufficient infrastructure will hold back EV adoption rates, which is a factor in its decision not to go all in on electricity. “Toyota is a department store of all sorts of powertrains,” he said. “It's not right for the department store to say, 'This is the product you should buy. '”

Is the Toyota Crown replacing Avalon? ›

The Toyota Crown is a new sedan model for 2023 that replaces the Avalon. It starts at $41,045 and ranges up to $53,445 for the top Platinum model. The Crown will start reaching U.S. dealerships in early 2023.

What is the downside of a hybrid car? ›

Poor handling: Hybrids have more machinery than conventional cars, which adds extra weight and reduces fuel efficiency. So, hybrid car manufacturers have had to make smaller engines and batteries to cut down on weight. But this results in reduced power for the vehicle and support in the body and suspension.

Are Toyota hybrids worth it? ›

These Toyota hybrid SUVs are an effective choice for many customers throughout the nation. Not only will they give you greater fuel economy and better ownership costs, but they will also create less harmful emissions. Even if you aren't environmentally conservative, you can benefit financially from reduced emissions.

Which gets better mileage hybrid or plug-in hybrid? ›

Driving either type of vehicle will result in significantly fewer trips to Branford gas stations. But plug-in hybrids generally have better gas mileage when their electric ranges are factored in. Depending on their electric ranges, some plug-in hybrids can reach the equivalent of 100 miles per gallon.

At what speed does a hybrid switch to gas? ›

The car starts up in electric mode automatically and stays in this mode up until a speed between 43 mph and 80 mph. If additional power is needed, or if the battery's charge is too low, then the car will activate the combustion engine.

Which is cheaper to run hybrid or plug-in hybrid? ›

Plug-in hybrids are ideal for those looking for more range out of their battery while still offering petrol or diesel to fall back on should you require a longer journey. They offer lower running costs, with the larger battery providing more miles on electric power, saving on fuel.

Is it better to get hybrid or electric? ›

Electric models rely completely on their batteries to power them, while a hybrid model uses the battery to enhance its fuel economy. Electric models also receive the highest tax incentives and need to be charged, while hybrid models passively regenerate their battery.

What is the most fuel-efficient Toyota hybrid? ›

Out of all the 2021 Toyota models, the Toyota Prius Prime Plug-In Hybrid is the most fuel-efficient Toyota vehicle with an estimated 54 city mpg and 133 highway mpg.

Is a Toyota hybrid fuel-efficient? ›

Toyota Corolla Hybrid

Take your trip to new lengths in this fuel-efficient car. This sedan has an EPA-estimated 53/52/52 (city/highway/combined) MPG rating * and includes Normal, Power, and Eco driving modes depending on your preference.

Are Toyota hybrids good on fuel? ›

Toyota Yaris Cross 1.5 Hybrid

Given how many Toyotas feature in this top 10, you might not be surprised to see the brand top our table. But while many of its models are efficient, the Yaris Cross is the most efficient car we've ever tested, managing 103.3mpg around town and up to 70.5mpg on faster country roads.

Is Toyota Avalon same as Crown? ›

The Crown is equal parts replacement for the Avalon and spiritual successor to the Ford Crown Victoria, a pair of big sedans that served ably for decades. In its distinctive black-and-white, two-tone finish, the big new Toyota looks a bit like the Tokyo Drift version of a Crown Vic police car.

Where is the Toyota Crown built? ›

The Crown is built exclusively in Japan, for now. A 12.3-inch touchscreen is standard on all trims. Crown pricing starts at $41,045 for an XLE and ranges up to $53,445 for a Platinum. The Platinum gets a six-speed automatic transmission with a wet clutch in lieu of the XLE and Limited's CVT.

Is Toyota Crown a hybrid? ›

The 2023 Toyota Crown for the US market is coming with standard AWD and the choice of two electrified powertrains: the standard Toyota Hybrid System (THS) or Hybrid MAX.

Is Toyota Crown bigger than Camry? ›

The 2023 Crown is slightly bigger than the 2023 Camry in terms of exterior dimensions. However, the two sedans offer nearly the same amount of interior space. Both the Camry and Crown have a total passenger volume of 100 cu-ft.

Is Toyota Crown same as Lexus? ›

It is primarily a line of mid-size luxury cars that is marketed as an upmarket offering in the Toyota lineup.
Toyota Crown
LayoutFront-engine, rear-wheel-drive (1955–2022) Front-engine, four-wheel-drive (1995–present)
RelatedToyota Crown Majesta (1991–2020) Lexus GS (1991–2011)
9 more rows

How much is the new Toyota Crown cost? ›

How Much Does the 2023 Toyota Crown Cost? Starting at $39,950, the base 2023 Toyota Crown XLE is priced high for a hybrid car. The midrange Limited trim starts at $45,550, while the range-topping Platinum trim starts at $52,350. Check out our U.S. News Best Price Program for great savings at your local Toyota dealer.

Do hybrid cars qualify for tax credit? ›

Tax Credits and Incentives

Some all-electric and plug-in hybrid vehicles qualify for a $2,500 to $7,500 federal tax credit.

What happens if a hybrid runs out of gas? ›

Here's What Happens When a Hybrid Vehicle Runs Out of Gas

You can forget about the possibility of simply driving very slowly in an attempt to reach a gas station; the engine will completely shut off. These models are built this way because without gas, the large propulsion battery could sustain damage.

How far can a Toyota hybrid go on electric-only? ›

With a full tank of gasoline and a full charge, the 2021 Toyota Prius Prime achieves a total driving range of up to 640 miles combined. The plug-in hybrid car also has an electric-only range of 25 miles in EV Mode.

Is a hybrid worth it for highway driving? ›

Which Benefits Do You Get From Driving a Hybrid Car on the Highway? Despite potentially missing out on fuel savings you would otherwise expect, hybrid cars aren't “bad” for highway driving. Many models are even designed to make highway driving smoother and more comfortable.

Can you run a hybrid on gas only? ›

Plug-in hybrid electric cars offer both gas-only and electric-only driving—even at relatively high speeds. With smaller batteries than battery-electrics, plug-in hybrids achieve an electric-only range of 20‒55 miles, during which they produce no tailpipe emissions.

What happens when a hybrid car runs out of electricity? ›

The vehicle typically runs on electric power until the battery is nearly depleted, and then the car automatically switches over to use the ICE. Learn more about plug-in hybrid electric vehicles.

How much does it cost to replace Toyota hybrid battery? ›

Hybrid battery replacement costs can vary anywhere from $2,000 to $8,000,although this price can vary depending on your Toyota model and even the service center.

How long does a Toyota hybrid battery last? ›

Average Lifespan of a Toyota Hybrid Battery

However, on average, these batteries can last about 10 years. What's great, too, is that Toyota covers hybrid batteries for 10 years/150,000 miles (whichever comes first). This is an extension from the original warranty, which covered eight years/150,000 miles.

How many miles does a hybrid battery last? ›

Most hybrid batteries should take drivers about 100,000 miles. With excellent maintenance, some owners are able to push this number to 200,000. Warranties typically extend to about the 100,000-mile mark, so manufacturers do expect this to be the upper limit on battery life.

Does Toyota have a plug-in hybrid truck? ›

An electrified pickup truck once seemed like an anomaly. But when Toyota set out to design the 2022 Tundra i-FORCE MAX — the brand's all-new powerful hybrid-electric pickup — it knew that challenging expectations would be the only road to success. Winning consumers over on hybrids has never been an easy feat.

Does Toyota have a plug-in hybrid car? ›

RAV4 Prime is our most powerful RAV4 yet, with an impressive 302 combined net horsepower. Its 5.7-second 0-60 time * means that this SUV is quick, too. The advanced plug-in hybrid powertrain provides the response you crave, giving you the power you want, when you want it.

Does Toyota have any plug-in hybrid cars? ›

The two plug-in hybrid Toyota models available this model year are the 2021 RAV4 Prime and the 2021 Prius Prime.

Does Toyota make a plug-in hybrid car? ›

The Toyota RAV4 Prime is a plug-in hybrid SUV that delivers a sublime blend of impressive fuel economy and capable performance. Drivers can take advantage of its standard All-Wheel Drive system, 302 combined net system horsepower, and an impressive 42 miles of pure electric range when fully charged.

Does plug-in hybrid still need gas? ›

Plug-in hybrid electric vehicles (PHEVs) are a combination of gasoline and electric vehicles, so they have a battery, an electric motor, a gasoline tank, and an internal combustion engine. PHEVs use both gasoline and electricity as fuel sources.

Can plug-in hybrid run only on gas? ›

Plug-in hybrid electric cars offer both gas-only and electric-only driving—even at relatively high speeds. With smaller batteries than battery-electrics, plug-in hybrids achieve an electric-only range of 20‒55 miles, during which they produce no tailpipe emissions.


1. 2023 Toyota Crown Review | Is This Sedan King Of The Hill?
(Alex on Autos)
2. 2023 Toyota Crown Platinum First Drive Review
3. The 2023 Toyota Crown Is A Raised All-Wheel Drive Hybrid Sedan
(Driven Car Reviews With Tom Voelk)
4. TOYOTA MAYBACH! 2023 Toyota Crown Hybrid MAX AWD Review
5. The 2023 Toyota Crown Is a Bizarre Electrified Premium AWD Lifted Sedan
(Redline Reviews)
6. 2023 Toyota Crown Overview | Toyota
(Toyota USA)
Top Articles
Latest Posts
Article information

Author: Sen. Emmett Berge

Last Updated: 12/24/2022

Views: 6360

Rating: 5 / 5 (60 voted)

Reviews: 91% of readers found this page helpful

Author information

Name: Sen. Emmett Berge

Birthday: 1993-06-17

Address: 787 Elvis Divide, Port Brice, OH 24507-6802

Phone: +9779049645255

Job: Senior Healthcare Specialist

Hobby: Cycling, Model building, Kitesurfing, Origami, Lapidary, Dance, Basketball

Introduction: My name is Sen. Emmett Berge, I am a funny, vast, charming, courageous, enthusiastic, jolly, famous person who loves writing and wants to share my knowledge and understanding with you.